Menu
- < Previous
- Next >
Home > Conferences > PACIS > PACIS 2020 Proceedings > 231
PACIS 2020 Proceedings
Jan 04, 2018.
Xiaopan Os
Title
- Online medical crowdfunding brings new hopes to families who cannot afford to pay for their medical expenses. As photos play a dominant role in persuasion, this study investigates the impact of photographic narratives on online medical crowdfunding campaigns. From the perspective of theory of persuasive communication, photos are categorized into three persuasive types: pathos (emotional.
- Download Xiaopan OS. Software utility that enables user to crack Wi-Fi encryption such as WPA, WPA2 and WEP.
- Xiaopan OS is a software bundle designed to detect for any security flaws that might be present within a wireless network. This application can be installed on external storage systems such as a USB stick or a CD if required.
- How to say Xiaohan in English? Pronunciation of Xiaohan with 3 audio pronunciations, 1 translation and more for Xiaohan.
Authors
Abstract
Online medical crowdfunding brings new hopes to families who cannot afford to pay for their medical expenses. As photos play a dominant role in persuasion, this study investigates the impact of photographic narratives on online medical crowdfunding campaigns. From the perspective of theory of persuasive communication, photos are categorized into three persuasive types: pathos (emotional-related), ethos (credible-related), and logos (rational-related). Using a unique dataset constructed from a medical crowdfunding website, the results show that both pathos (emotional-related) and ethos (credible-related) photos have positive persuasion effects. For logos (rational-related) photos, photographic narratives on medical expenses have a negative persuasion effect, while photographic narratives on financial disadvantages have no significant effect on medical crowdfunding performance. Our study provides important theoretical and practical implications.
Recommended Citation
![Xiopan Xiopan](https://i.ytimg.com/vi/BNMD_1LCPMc/maxresdefault.jpg)
Wang, Xiaopan; Wu, Yi; Guo, Junpeng; and Yang, Lusi, 'Says what in your photos? Free embroidery thumbnail viewer. The impacts of photographic narratives on medical crowdfunding performance' (2020). PACIS 2020 Proceedings. 231. Automapa apk cracked download.
https://aisel.aisnet.org/pacis2020/231
https://aisel.aisnet.org/pacis2020/231
Share
Xiaopan
COinSXiaopang
![Xiaopan Xiaopan](https://i.ytimg.com/vi/TuU1qosh1YU/maxresdefault.jpg)
When commenting on articles, please be friendly, welcoming, respectful and abide by the AIS eLibrary Discussion Thread Code of Conduct posted here. Ware to convert exe to scr.